Monday, October 20, 2008

1.1 COMPANY DESCIPTION

In Chapter 21 of Ninth Malaysia Plan (RMK-9) state that the implementation of housing programmes development and preparation deep urban services RMK-8 aims to improve the quality of social life. This plan is continuing to ensure that the society will have the opportunity to access the good quality houses. Thus, the private sectors are encouraged to construct more low cost and medium cost houses.

In accordance to the statement, a lot of developments were planned by the government to ensure this improvement would be realized. This shows that the construction industry in Malaysia is growing gradually toward developed country.

In order to support the development, Malaysian building needs high quality of raw material to ensure the building satisfying the requirements. Aggregate, cement and sand are among the main raw materials used in construction works. According to the market demand, usages of these materials are increasing day by day. Therefore ACS Supplier Sdn. Bhd. wants to grab this opportunity to become one of the most successful suppliers for this materials business especially for supply the cement.

We have planned to supply the cement to construction companies and also to the public user around Pahang. Here, we are going to focus on developing our first shop that located at Semambu Industrial Area in Kuantan, Pahang. After a few years, we intended to expand our business to all over the country. It is concord with our vision and mission to be competitive company and dominating the world market, a preferred provider of integrated engineering and construction solutions as a supplier of main materials in construction particularly aggregate, cement and sand.

1.2 MISSION STATEMENT

To be a competitive company and dominating the world market, a preferred provider of integrated engineering and construction solutions as a supplier of main materials in construction particularly aggregate, cement and sand.

1.3 BUSINESS MANAGEMENT

Our company is lead by general manager that is Mr. Muhammad Farid bin Abdullah. He will be assisted by four departments which, one manager in every department. The department are Administration and Human Resource Department, Financial Department, Sells and Marketing Department and lastly Operation Department.

1.4 TARGET MARKET

Cement is one of important material that used for the construction. A part of that, there is higher demand for this material. So, the market also high followed the human required. ACS Supplier focused to the public and private sector. The other costumer for this material is also resident at nearest area.

1.5 SALE AND MARKETING

ACS supplier tries to conquer 30% market in Kuantan. In the first 5 years, we planned to focus our business in all over Pahang states. Then, we will develop and franchise our business to other state especially Selangor and Johor.

1.6 COMPETITION

There are many huge companies that were competing with our company. In Pahang, the main competitions are YTL Berhad and Pahang Cement. They are conquering all cement industry in Pahang. Their business is not just supplying the packet cement but including from manufacturing, packaging, ready mixed concrete, query and many more. That is why they become our largest competitor.

1.7 OPERATION

ACS Supplier is one of companies that supply varies type of cement to the costumers. Cement stock will be taken from the nearest manufacturer that is Pahang Cement at Bukit Sagu, Kuantan. Then the stock will be distributed to the consumer depending on their demand.